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Lindsey Kirkendall
Project type
Marketing, Branding
Date
2018-2019
Location
Nashville, TN
Marketing Strategy & Sales Funnel Support
Provided strategic marketing and sales funnel support for the launch of Lindsey Kirkendall’s online course, focusing on content-driven conversion rather than visual design outputs.
Collaborated on the development and execution of a content-led sales strategy, aligning messaging, audience touchpoints, and timing to support course enrollment and launch momentum.
Supported backend funnel flows, including audience journey mapping, lead nurturing sequences, and conversion pathways, ensuring consistency between front-facing content and behind-the-scenes systems.
While this project did not produce standalone visual assets, its impact lived in strategy, structure, and performance—demonstrating the ability to drive results through messaging, flow design, and platform coordination rather than surface-level visuals.